Since announcing our Mission, Vision and Values (MVV) as our management philosophy and the core axis of our CSR activities, we have been focusing on increasing the awareness of our MVV and ensuring that they are put into practice.
CSR Report 2010 aims to provide readers with a deeper understanding of Mitsui's CSR activities. Therefore, at the beginning, the report states Mitsui's concept of CSR and its role, explains Mitsui's CSR Promotion Framework, and then reports on Mitsui's CSR initiatives regarding economic, environmental, and societal issues through its core businesses.
Based on the opinions expressed by third parties and stakeholders, we have considered many related issues and have endeavored to provide accurate and highly comprehensive information around the three themes of "management," "society," and "environment." Throughout the report, we have taken care to prepare the report in an easily understandable fashion. In addition, we have used navigation icons to highlight information relating to the broad-ranging initiatives that Mitsui is undertaking in the four principal areas for action under the United Nations Global Compact. This report provides information on Mitsui's concept of CSR and its CSR activities, and we regard it as an important communication tool for creating a better society. Since we would like to use feedback from readers of this report as a reference point for our future activities, please use the attached questionnaire form or access our website to give us your opinions and impressions of the report.